Auction Marts

Easy to use, fast and efficient to keep up with your fast-paced auctions.

ViewTrak is the North American leader in livestock auction market software solutions and more auction markets use ViewTrak software than any other program. We are committed to helping our clients build and improve their businesses by providing customized, reliable, proven auction systems.

We work with hundreds of auction barns across the United States and Canada and provide solutions to meet any processing challenges.

Auction Master Pro

Complete set-up includes office, block and penner.
Complete buyer and seller records.
Electronic scale integration.
Knowledgeable support staff available 24/7.
Online internet auction integration.

What our customers are saying about ViewTrak products and services

“(AMP) I love the system, it does everything I need and it does it so much faster and easier! Cristel was really great! The way she went through the training iwth us made it very easy to learn, she knew exactly how our business works and she knew what to show us and how to show us so that it made sense”
-Gina F.

“(Marketmaster) Whenever we’ve had a problem, it’s taken care of quickly and it’s always one right”
– Julie

“We really appreciated Warren’s (customer service) help with a recent scoreboard issue. Warren was professional, and got us up and running quickly.”
– Meshara

“I have lots of good things to say about ViewTrak’s customer service. I’d rate Hope and Cristel (customer service) 10 out of 10 for responsing to requests and software/domain knowledge. I’m very happy with your software!”
– Beth

“We have had AMP since 2006, and ViewTrak’s support has been great and very helpful! I love the system–the best feature is the video playback. I think the video playback is the best thing since sliced bread. It has more than paid for itself many times over!!”
– Jo

“I’m amazed at how willing the MarketMaster support staff has been, to tailor the system to our specific needs. They have made the whole deal an effective, custom fit. We looked at other options, but we made the right choice with MarketMaster”
Jim S.

“We use MarketMaster at the two sale barns we operate. The sale-day system meets all our requirements for speed and flexibility. It is easy to learn and use.”
– Kynda J.

“Before we purchased our system in 1986, I researched all available systems thoroughly. I felt then, and I still feel, the MarketMaster system is the superior system. The ViewTrak staff continually provides new features and upgrades to keep the system current with available technology. They have always been available, helpful and friendly. Our graded, feeder calf sales work like a dream.”
– Jennifer H.

“The MarketMaster system has changed my life! Our customers appreciate the faster and better service we provide. It has reduced the labour so much that we can all go home much earlier now on sale days. With the interfaced accounting modules, our weekday tasks of book-keeping, reconciling and posting take only a fraction of the time they used to take. I get to spend more time with my family now!”
– Jackie S.

“The MarketMaster system has proven to be a good investment for us. It is reliable, flexible and efficient.”
– John L.

“We adopted the MarketMaster system in the summer of 1994. It has helped us streamline the data-processing in our office, allowing us to process increasing volumes with reduced labour. It is a great product, it is cost-effective and it comes with excellent support. I recommend it!
– Blair V.

See Customer Reviews

For any questions, feel free to contact us at: 1-800-889-1665 EXT 2

The Auction Master Pro, Market Master and Dealer Master software is used across Canada and the USA. We have competent, professional support staff in Canada and the USA to assist when required.