When the unthinkable happens – such as discovery of a BSE-positive animal – quick access to information is essential. Viewtrak’s Beeftrak and related systems make it possible for food inspection authorities to pinpoint origin in seconds.

This Internet-administered database can track foodstuffs from the feed mill to the farm, and animals from the farm to the consumer. Data can be accessed from anywhere, any time, via the Internet. The cost of participating in the system is more than covered by added value all the way along the food chain.

In the case of cattle, the Viewtrak database includes detailed production for each animal, including genetics, vaccinations, treatments and all feed. Each owner of the animal can view production information that has been recorded by other owners. Ultimately consumers can view the entire history of the food they are purchasing to ensure themselves that it is safe.

The Viewtrak advantages are clear:

For feed companies: Easy-to-use scanning technology tracks feed components from their origin, through your plant and into the bag. When feed sources and mixes are verifiable, markets open up for speciality products such as organic foods and branded meat programs.

For beef producers and feedlots: Enlisting every animal in the Viewtrak database ensures that you can provide complete tracking information forwards and backwards to buyers and government inspectors – a clear advantage for exporters.

For processors and retailers: Viewtrak offers the certainty you require to back up your claims and protect your reputation.

For government health and food inspection authorities: Viewtrak data maintains a complete animal history. Tagging systems alone do not. Without Viewtrak, any outbreak of animal disease can create havoc in the food supply system. With Viewtrak, the index case and all associated animals can be quickly pinpointed and isolated.

Viewtrak – get the whole story

Viewtrak is a complete system for food supply safety, tracking and trace-back. The Viewtrak database incorporates the same level of security used for Internet bank transactions. Viewtrak is a private venture that is funded by progressive investors, including the RBC Financial Group, Mediagrif and the Government of Canada through its CANARIE and IRAP advanced technology programs. To find out more about how Viewtrak and the Beeftrak system can increase confidence in our food supply, see the accompanying articles or contact us at info@viewtrak.com.